CLARINS | FACE MAPPING
When Clarins wanted a series of stunning animations for a new installation, Territory was tapped to bring this innovative retail experience to life.
Working with creative agency Haygarth, we created animated content for a ground breaking real time projection mapping installation that takes users on a journey of ‘a day in the life of your skin’, giving each visitor a personalized sense of how daily environmental stresses affect them. We designed and animated a series of beautiful surface textures that illustrate various environmental factors, such as UV light, pollution, climate, etc., and which are projected on to an individual’s facial contours using infrared depth cameras, adaptive facial tracking and dynamic projection mapping technology. The resulting visual experience has been designed to support a larger campaign about the value and benefits of Clarins products. Part of the Clarins Urban Oasis ‘wellbeing haven’, our work features in the face mapping pod, and is part of a touring experience that kicked off at Westfield in London, before moving to the Birmingham Bullring shopping complex, and finally Edinburgh’s Castle Street.
Art Direction:Nik Hill
3D Modelling & Animation: Nick Lyons, Duncan Dix
3D Animation: Chris White, Jay Dingle
Production: Joy Whilby
